Thank you for stopping by the Build That Brand booth at the Florida Trucking Show 2026

Thank you for stopping by the Build That Brand booth at the Florida Trucking Show 2026

Build That Brand Logo
Build That Brand Logo

Boost Driver Retention & Visibility with Custom Branded Tools

Boost Driver Retention & Visibility with Custom Branded Tools

If you want to lower driver turnover, reduce driver stress, encourage healthy lifestyle (even on the road) and make new drivers feel welcome from the very moment they join your team, download our easy to follow guides that will help you keep your drivers longer, keep them healthier, and make them part of the team from day one!

If you want to lower driver turnover, reduce driver stress, encourage healthy lifestyle (even on the road) and make new drivers feel welcome from the very moment they join your team, download our easy to follow guides that will help you keep your drivers longer, keep them healthier, and make them part of the team from day one!

“From the moment we started working with Tammy at Build That Brand we knew it was a partnership that was going to work… We look forward to working with Tammy and Build That Brand for the foreseeable future.”

-Josh R. A.M. Express, Inc.

“From the moment we started working with Tammy at Build That Brand we knew it was a partnership that was going to work… We look forward to working with Tammy and Build That Brand for the foreseeable future.”

-Josh R. A.M. Express, Inc.

… I have been using Tammy & Build That Brand since the beginning and will continue with them until I retire… Thank you Tammy for being so professional and caring…”
-Darin W.  Big D Towing

… I have been using Tammy & Build That Brand since the beginning and will continue with them until I retire… Thank you Tammy for being so professional and caring…”
-Darin W.  Big D Towing

MAKE THEM FEEL WELCOME:
Create a branded “Welcome Kit” that each new driver is given as a welcome to the team. Use items like backpacks, drinkware, apparel, and tech that new drivers can take with them on the road. Foster a culture of appreciation with your team. Employees who are appreciated are 45% less likely to leave. (Gallup Workhuman study)
REWARD LOYALTY:
Imagine drivers proudly wearing your branded gear, knowing they earned it through their hard work and dedication. This not only boosts morale but also reinforces positive behaviors. Regularly refresh your merch catalog to keep things exciting!
ATTRACT TOP TALENT WITH STRATEGIC CAMPAIGNS
Attract top talent with strategic campaigns: Make it easy for your drivers to not only find you, but also apply. Use QR codes on your branded tools for trade show events, community & job fairs. The QR leads to a landing page that shares why your company is special and an online application.

Branded Tools and Proven Tactics

for Driver Retention & Appreciation

Make Them Feel Welcome:

Create a branded “Welcome Kit” that each new driver is given as a welcome to the team. Use items like backpacks, drinkware, apparel, and tech that new drivers can take with them on the road. Foster a culture of appreciation with your team. Employees who are appreciated are 45% less likely to leave. (Gallup Workhuman study)

Reward Loyalty:

Imagine drivers proudly wearing your branded gear, knowing they earned it through their hard work and dedication. This not only boosts morale but also reinforces positive behaviors. Regularly refresh your merch catalog to keep things exciting!

Drive traffic to you

Attract top talent with strategic campaigns: Make it easy for your drivers to not only find you, but also apply. Use QR codes on your branded tools for trade show events, community & job fairs. The QR leads to a landing page that shares why your company is special and an online application.